onesickpuppy
FRF Addict
Carry on WYO!!!!
Disclaimer: Links on this page pointing to Amazon, eBay and other sites may include affiliate code. If you click them and make a purchase, we may earn a small commission.
what the hell are we talking about
Dealer Holdback ranges anywhere from 1-3% of the vehicle's MSRP. This is an amount that the dealer receives from the manufacturer (in this case Ford) for being one of their retailers. The purpose of holdback is to cover taxes, interest, and other costs of having a vehicle sit on the lot.
With a custom ordered vehicle, the dealer receives 100% of the holdback because the vehicle never sits on the lot before it's sold. So, if someone orders a Raptor for $55,000 MSRP, the dealership automatically receives $1100 (2% of $55,000) just for ordering and selling the vehicle. Since they're already making $1100, they can give us a deeper discount.
It's more than $1100. Dealer holdback on my truck was $1560 and my truck was not 55k.