I think it has a lot to do with numbers and accolades...I think ,y dealer said they had 4 allocations for this year, I supposedly ordered 2nd which may have ended up being first if no one deposited for the first before me. They sell a decent volume of trucks and have a rather larger stock of truck in the area always on the lot. They have also won Ford's president award for the last several years, not sure of these details, but everyone that works there is always pretty proud of it. I suspect beyond monetary bonuses it possibly gets them something else? They were the first and only in the area I could get a Shelby GT500 ordered with also, maybe coincidence but I ordered one and received it 9/06 as a '07 model. I do not claim any as factual or even hearsay, just what I have experienced.
I originally ordered end of July, went back in beginning of august to check up and delete orange interior only to find out sales guy quit, but I was still in the system - at which time we solidified into Ford and I deposited money down.
Again, Im cautiously optimistic at this point, but I feel everyone's frustrations.