Point taken. Now take the emotions out. You’re suggesting he find a 37 from $2K-$5K. This would be find if today‘s MSRP was the same as it was 16 months ago when he ordered. Newsflash…it isn’t.This is a dealer that agreed to price and now +$8K...yeah I say F'em. But to each there own.
Newsflash you can have service on a Ford (under warranty) done at ANY Ford dealer...including this one. No one is tracking his service (even if he has done here) if he buys elsewhere Been there done that. These are scum bag dealers.
OP post dealer name.
edit to add…even if he does find a comparable truck, the price will be about the same regardless.