Odds a consumer gets an R in hand in next 68 days

[Gabriel__Shear]

Don't you love the stepchild treatment the Raptor R gets for its debut. All the press coverage has been in whatever noisy parking garage/back building that Ford could begrudgingly clear out for a day. Its like Ford would just rather not.

Why would they give it standard treatment when they’re only building ~2500/year?

This years allocations are already all already sold, the fact they’re doing any press is shocking.

 

[DFS]

Why would they give it standard treatment when they’re only building ~2500/year?

This years allocations are already all already sold, the fact they’re doing any press is shocking.

2500 trucks at $112,000 = $280,000,000

They can afford some proper press, thanks though.

 

[Dudebrodude]

2500 trucks at $112,000 = $280,000,000

They can afford some proper press, thanks though.

Beyond that math alone, the brand awareness from special vehicles tends to bring buyers for other models. They come in wanting the R and settle for a regular Raptor or F150

 

[ReconReggie19]

Not a chance, they have to get all the built R's to the youtubers and journalists. Then the dealerships string us along like crabs in a bucket, after tacking on a $30k adm then and only then everybody should get their 2023 R in 2026.

 

[amosmoses]

Why would they give it standard treatment when they’re only building ~2500/year?

This years allocations are already all already sold, the fact they’re doing any press is shocking.

I understand your point, but by that logic the Ford GT should have just been sent straight to the dealerships without telling anyone. The true value of the Raptor R is as the most powerful production F-150 ford has ever made. It is the Ford GT for Baja, yet its treated like the mid-lifecycle refresh of the fusion. Maybe I'm reading into it too much and my fragile millennial constitution can't take the insult, however I'd have hoped for a little more substance to Ford's unveiling of the vehicle we've been waiting for since the debut of the Gen 2 Raptor. It just doesn't seem like Ford really cares about the Raptor R and that's what's most disappointing.

 

[Scottx]

Not one real road test. Not one real drive with real world information , mpg, times to??, skid pad, etc…
A real