OK,only speaking from a "single guys" POV and would hope "families" are safer to travel down that way,but my last 2 experiences have made me tell all my friends and family to smack me and chain me to tree if I ever mention going to TJ area again...I use to go to Ensenada every year when visiting family in CA...never had a problem....but last time down to Ensenada was stopped for passing a Stop Sign that was NOT there...the "officer" pointed out a 20 year old STOP painted on the road,that could bearly be made out...Drivers License was held hostage until I paid him a "FINE"....when I paid him,he took out about 20 Licenses out of his pocket...figuring locals that couldnt pay the fine or decided to go to "court".....After that experience I didnt worry much about going back down..but a year later heading down I stopped in TJ (BIG MISTAKE,DONT DO IT)....Again,as a single guy I guess the "Policia" figure they can get away with more...I was stopped coming out of a store,asked me what I bought,said nothing,they made me empty my pockets and backpack and found a bottle of my medications (LEGAL)..."whats THIS"?? My Pills....."Your in BIG trouble"....next thing I know I'm in handcuffs in back of police car heading out of town...can we say "shit stained BVD's"...I;m figuring a bullet in head out in desert...but I speak some spanish and could make out they were deciding to take me to jail or "shake me down"... well they shook...LOL...stopped car in middle of know where got my wallet out and took EVERYTHING....they were pulling away and I asked them if they could so kindly take me back to the Border...."SURE MY FRIEND,GET IN"... I've never been so scared in my life.....Wont go into story about getting back into USA thru Customs with NO ID....even after telling them I WAS JUST ROBBED......
Anyway....my way of thinking....I'LL NEVER spend my tourist $$$ in Mexico again...Keep it home in USA,or other countries that appreciate us and dont see $$ signs on our heads...
Sorry for the rant...but thats my story....my one suggestion,which I did AFTER I got home is check some sites..there are some that are TOTALLY about Americans who have had trouble,been arrested,kidnapped ....my Uncle found one after I got back to his place and showed me and said I was LUCKY...some guys were held until families paid $5K ransom.....Just Google Tijuana Scams and make your decision after reading some of the blogs....
Good luck however you decide.