2025 Raptor 37 Pricing -Coming from Ram 2500

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skerzz

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cross shop the RHO. (37) Raptors are overpriced and have been starting at Jen Too; 2017 onward. They’ve done a lot of design and development but Ford has been subsidizing the EV’s with overpricing the ICE portfolio, which you likely already know based on the Dark Horse in your profile pic.

If you like the Raptor more than set an objective goal for getting one and go for it, but at least cross shop.
That said, 37’s were very slow to lose ADM and only recently could be had for under MSRP.
3k under MSRP sounds good on the surface for the truck but I’ll need to defer to more recent 37 buyers.

Good luck !
Purchased a new 2024 802a from a dealer in Oklahoma for $6,700 under MSRP a couple weeks ago. ~ $10K - $20K less than what dealers wanted locally in Arizona. Maybe could have done better with them or at another dealership... but I didn't care to grind this small town dealer over a couple hundred bucks profit that I felt they earned... they were transparent/easy to work with, had the year + color I wanted, and the truck arrived (I paid auto transport) clean with a full tank of premium gas & 25 miles on the ODO.
 
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