BearLeeAsian
FRF Addict
Follow up:
ME:
HIM:
ME:
Why would R&D costs be a game changer for the Interior? Have you ever seen the interior of the Raptor? It's basically the same as a F-150 with tweeks. It wouldn't cost Ford any extra to add an option for us to have different Leather Interior Options. Your point is moot.
HIM:
But there has to be enough of a market for those different interiors. The more options you have, the more it costs Ford so they aren't going to do it unless a significant amount of people are going to purchase that option
Somewhere in Ford HQ it was determined that there aren't enough people that will want a Raptor with the upgraded leather and the ones who do want it won't pay the extra amount required over the same upgrade on a Limited because it is being sold in smaller numbers