The reason you're seeing this across the board on every forum is because people everywhere want to live their lives without pledging allegiance to anything. This conversation never had to happen if Ford stuck with what it does best, which is manufacture vehicles.
Most importantly, having opposition to this type of advertisement does not mean someone is anti-LGBTQ, it seems like you're confusing the two. I don't think anyone on here has outright said they don't like LGBTQ people. I have gay friends, gay bosses, and gay neighbors. They're all great people that I enjoy. However, that doesn't mean I have to fly a rainbow flag from the front of my house.
If someone is part of the LGBTQ community and they wish to exhibit pride in their choices, that's fantastic. I personally feel it's not needed for corporations to stand on either side of the fence, just make your product and everyone is happy.
I suspect just as corporations acknowledge various annual events, some of which are recognized through such things as X history month etc.... there is a precedent for showing support for various groups inside our great nations populace.
If USAA wants to have a Memorial Day or Veteran's Day specific ad campaign, cool...and if they choose to do the same for Black History month, cool and if they or Ford choose to air or publish other ads focused on the recognition of certain sub segments within our society, great. I am to sure why that needs to be debated. No one is forcing anyone to read it, watch it, certainly not "become" it, if they choose not to.
Just seems much adieu about nothing. If they paint a truck in a pride flag design, who cares? If they painted a truck in a flag representing the Marine Corp or Navy, would that be ok but not a Pride or Black Lives Matter scheme?
It is all noise and no one is asking anyone to fly a Pride flag, that is the extreme take that is illogical.
Just because a company such as AB InBev or Molson Coors supports these subsets, why should it bother anyone?
They aren't requiring their customers to also go out and wave a banner or proclaim allegiance to the same subset. It is just become so pedestrian to lash out as opposed to being "cool, whatever" about these topics.
Back to these wonderful trucks, no matter what paint scheme they may be sporting.