What he said! ^^^^^
I’ve been doing the math...once you load up a Gen 3, if ANY dealer tries to add an ADM of $5-10K+ to it...you are mostly paying same price as a TRX that’s fairly loaded. Buyers will go buy a TRX instead...if for no other reason than the extra depreciation when they drive a Gen 3 off the lot, at least with the TRX they aren’t losing as much value when they take it home...and they get a V8!!!
I am basically in the same boat...since missed the boat on ordering a Gen 2 in 2020, been waiting on the Gen 3...cuz didn’t want to pay the cost for a TRX right now (besides having dealt with FCA‘s crappy customer service at multiple dealers over last few years). A Gen 3 is the best “value“ buy on the horizon...BUT, if dealers want to get stupid & charge TRX money for a Gen 3...I’ll go buy a TRX instead.
BTW...while 37’s would be nice, I have to agree that the new ”Solid Blue” Recaro interior (with orange stitching, of all colors!) is absolutely horrible...they may as well have chosen “Puke Green”, as if there was a difference!! The Gen 2 Recaro’s in Black/Blue was actually fairly nice (a buddy has one)...but if they’re gonna force that down our throats (to get 37’s)!!??? Umm...Ford, there’s a LOT of money on the table, that you’re gonna lose!! I’ll spend that money with “other” vendors & Ford will lose out. They should take, whomever was in-charge of color schemes for the Gen 3, out behind the woodshed and shoot them!
They could do much better on interior AND exterior colors for the Gen 3. Where’s a nice metallic grey (aka Magnetic) or the new Area 51 (which looks great!)...or even bring back Avalanche Grey!!???
Somebody is sleeping on the job over at Ford & should be fired!!!
Ford is already in financial trouble & everybody knows it, including their competitors. Why do you think they are trying so hard, to get the Bronco launch right!? One bad “Press Review“ and its a total FAIL! They need to put as much attention on the Halo version of their #1 Best Seller & get it right as well. I’d rather they delay it, get it right, and change the options up...than rush it & screw it up!
Ford...I hope you’re listening...cuz Raptor isn’t the only kid on the block anymore & you can’t afford any failures!
Just my .02
Later!