Yeah the price of the Braptor is a nonstarter for me. I don't really understand why a Braptor costs 23K more MSRP than a fully loaded Wildtrack. Sorry but 37s and basically the raptor suspension is not worth 23K even if it does have a 3.0 vs 2.7 engine. A Braptor costing the same as a fully loaded 37 raptor is nuts (no cooled seats ****). Thats ignoring the ADMs. They look cool as hell to me, but 79K is the most Id pay. Another point, the Tremor is only a few K shy, once fully loaded, as a gen 3 35. The raptor 35 is well worth it for the extras you're getting over a Tremor and I doubt the deals are flowing yet on tremors for significantly under MSRP (correct me if im wrong). The real head scratcher is people buying tremors for 75K.