2024 Raptor will MSRP for $77,980

[dillard09]

Just talked to a buddy the other day and he paid MSRP for his Bronco. Maybe find a new dealer?

MSRP was over 98k on all over them.

 

[noraptor]

MSRP was over 98k on all over them.

Again, I know of two people that paid MSRP for said vehicle.

 

[dillard09]

Again, I know of two people that paid MSRP for said vehicle.

Gotcha. I was saying a F150 Raptor at 80k is way better than paying 98k MSRP for a Bronco Raptor. I understand you know people that got one at MSRP but it's almost 100k!

 

[wweaver]

They ( Braptor ) are starting to sit on lots now. Hard to believe a Raptor R is now only 11-12k more than a Bronco raptor. Not sure what the Braptor started at but they have gone waaay up fast.

 

[noraptor]

They ( Braptor ) are starting to sit on lots now. Hard to believe a Raptor R is now only 11-12k more than a Bronco raptor. Not sure what the Braptor started at but they have gone waaay up fast.

I'm with you, I have zero interest in a Bronco, but there are guys that like them. Now that they can be had for MSRP, that will help them out. Same for the F-150 Raptor. I don't foresee demand outpacing supply as we move thru 2024 on most vehicles. Consumer debt is at an all time high and the average CC debt is now up to $10K. Doesn't seem like much, but at the higher rates, consumer will be getting a new dose of reality.

 

[PK37]

I find it shocking that people with a significant amount of revolving debt would even consider a $80k truck… But I’m sure it happens

 

[Jpro39]

Agree. I was at a dealer last week and they had 6 Bronco Raptors and they said they had them all marked up and now coming back down. Also gave the story of “oh any 2024 raptor we get it will be 12-15k mark up, better get this 2023 we have coming in for only $10k markup.” I’m like pass, I called other dealers and they are letting me place an order at msrp. Dealers will get a reality check this year. It’s not a new generation raptor year and with the way the economy is going the demand will sink. If I have to wait till end of year I will.

 

[Polo08816]

Agree. I was at a dealer last week and they had 6 Bronco Raptors and they said they had them all marked up and now coming back down. Also gave the story of “oh any 2024 raptor we get it will be 12-15k mark up, better get this 2023 we have coming in for only $10k markup.” I’m like pass, I called other dealers and they are letting me place an order at msrp. Dealers will get a reality check this year. It’s not a new generation raptor year and with the way the economy is going the demand will sink. If I have to wait till end of year I will.

The interesting thing is I see more leftover 2023 F150 Raptors than I do F150 Platinums.

 

[MidnightSpecial]

I just sold my Braptor to pull the equity out of it before the prices crashed on them. Its a really cool ride with incredible capability but just isn't worth the price of entry. If I was a hardcore offroader or if we had dunes out here it would be worth it but it was my fun daily/weekend adventure vehicle. After owning it for a year, Id much rather get a Wrangler/lower trim Bronco and a 2nd vehicle than try to daily a Braptor. Its too loud for long commutes, too wide for Colorado trails, its as wide as a H1 hummer (legitimately), and the price is ridiculous.

To be completely honest, I think the F150 Raptor is vastly overpriced now. Below $80 MSRP isn't terrible when looking at the market but its +$90k to get the upgraded interior now. I've owned a 2018 and 2023 F150 Raptor and the new pricing might be a nail in the coffin for me with these. Makes me wish I would have just kept my paid off 2018 SCAB after all of these years.

 

[Jpro39]

I just sold my Braptor to pull the equity out of it before the prices crashed on them. Its a really cool ride with incredible capability but just isn't worth the price of entry. If I was a hardcore offroader or if we had dunes out here it would be worth it but it was my fun daily/weekend adventure vehicle. After owning it for a year, Id much rather get a Wrangler/lower trim Bronco and a 2nd vehicle than try to daily a Braptor. Its too loud for long commutes, too wide for Colorado trails, its as wide as a H1 hummer (legitimately), and the price is ridiculous.

To be completely honest, I think the F150 Raptor is vastly overpriced now. Below $80 MSRP isn't terrible when looking at the market but its +$90k to get the upgraded interior now. I've owned a 2018 and 2023 F150 Raptor and the new pricing might be a nail in the coffin for me with these. Makes me wish I would have just kept my paid off 2018 SCAB after all of these years.

Yeah prices are getting out of hand. I don’t see how it’s sustainable to keep approaching the 100k mark. What will probably happen is they will discontinue it before it gets so crazy people stop buying it.