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    Ford F-150 Marketing Manager Checking In

    My replacement will handle current and future model F-150 marketing including Raptor - just like I was doing.
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    Ford F-150 Marketing Manager Checking In

    Guys - I wanted to let you know that I'm moving to a new position within Ford working on Lincoln and I'll no longer be working on F-150 or SVT Raptor. It was a lot of fun communicating with everyone. I greatly appreciate your comments, suggestions and feedback. I'll monitor the forums when...
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    The 2011 F-150 SVT Raptor SuperCrew Gets Official & SuperCab Gets Updated! Specs (& Pics!) Inside

    A few answers... 36 gallon tank is standard on F-150 SVT Raptor SuperCrew. The new hood graphic design was inspired by the graphics we showed last year at SEMA on the Raptor XT concept Integrated spotter mirror is only on the driver side mirror. It's a new feature that's on many...
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    The 2011 F-150 SVT Raptor SuperCrew Gets Official & SuperCab Gets Updated! Specs (& Pics!) Inside

    A few answers... 36 gallon tank is standard on F-150 SVT Raptor SuperCrew. The new hood graphic design was inspired by the graphics we showed last year at SEMA on the Raptor XT concept Integrated spotter mirror is only on the driver side mirror. It's a new feature that's on many...
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    Ford F-150 Marketing Manager Checking In

    I just did another post on the badge. On the documents... Certificates of Authenticity are typically available at the end of the model year thru Ford Racing.
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    Ford F-150 Marketing Manager Checking In

    Flounderstalker - thanks for your Raptor purchase. Our marketing has been very targeted and focused on hard core off-roaders and we haven't done any "mass" media or tv ads on Raptor anywhere. Given our constrained Raptor capacity and limited marketing budgets in this tough economy it makes...
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    Ford F-150 Marketing Manager Checking In

    Tank - great to hear. Thank you for your service. Get back soon!
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    Ford F-150 Marketing Manager Checking In

    Good question. It's something we're analyzing but we have no announcements at this time. We did increase the capacity after the 5.4L launch. In the US, the 6.2L F-150 SVT Raptor is selling in 8 days on average! It's also a big hit in Canada and our export markets. The Raptor has been...
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    Ford F-150 Marketing Manager Checking In

    Not having enough time is what ultimately was the issue. We looked at a lot of ideas to differentiate the 6.2L vs. the 5.4L including an engine badge. We also consider branding the 6.2L engine but ultimately decided against it. Once we focused our attention on the engine badge we pushed to...
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    Where Should We Have Our Next Raptor Round-up?

    Based on the success from the first Raptor Round-Up in Vegas, we're looking to see if we should do another one. I couldn't make it myself, but I hope you liked the gear we provided. Where should we have the next Round-Up? If anyone is organizing a big Raptor get together... let us...
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    Ford F-150 Marketing Manager Checking In

    Thanks. I think I met you about a year ago at a Best in the Desert race (or someone using your name!). You drove in that day for one of the first rides in the Raptor. Didn't you take the day off work!? I remember you telling me you really wanted the 6.2L. good to connect with you again...
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    Ford F-150 Marketing Manager Checking In

    Hey - thought I'd jump in and participate. I work for Ford as the marketing manager for F-150 including your favorite truck - the F-150 SVT Raptor. Thanks for your passion and support of Ford. I hope I can add some value by answering your questions. We're always looking to get feedback and...
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