Let us define professional:
pro·fes·sion·al /prəˈfɛʃənl/ [pruh-fesh-uh-nl]
–adjective
1.following an occupation as a means of livelihood or for gain: a professional builder.
2.of, pertaining to, or connected with a profession: professional studies.
3.appropriate to a profession: professional objectivity.
4.engaged in one of the learned professions: A lawyer is a professional person.
5.following as a business an occupation ordinarily engaged in as a pastime: a professional golfer.
6.making a business or constant practice of something not properly to be regarded as a business: “A salesman,” he said, “is a professional optimist.”
7.undertaken or engaged in as a means of livelihood or for gain: professional baseball.
8.of or for a professional person or his or her place of business or work: a professional apartment; professional equipment.
9.done by a professional; expert: professional car repairs.
None of that negates fru fru... honestly quite the opposite (lawyers?... golfers?).
Denalis are the most watered down full size trucks out there... not that I do not want one... and to me at least, the Denali, being the flagship, defines the brand identity. Chevy is for guys in the field... you know the grunts, GMC is for the REMF/FOBBIT/POGs...