Normal
I can understand the disappointment of having to deal with the Ford dealerships - the majority of them are unscrupulous. And it sucks that it'll mostly be unobtainable, but that just speaks to the vehicle's desirability. However, I can't see that it's outrageously priced. Would it be nice to have the option to get one with less equipment in the $90k range? Sure. But Ford is only building them fully equipped, and when you compare a fully equipped TRX at ~$100-102k MSRP, it seems to be priced appropriately - based on the factory MSRP. If I had to choose between a comparably equipped RAM truck and a Ford truck, I would choose the Ford, even at a 10% premium.Now, I do admit that it's unlikely that many will get their hands on one for $110k, but that isn't really Ford's fault. The dealerships and supply/demand are causing the unacceptable premium. If you want to take issue with that, I can understand your view. But I can't say the truck has been outrageously or even over priced by Ford.
I can understand the disappointment of having to deal with the Ford dealerships - the majority of them are unscrupulous. And it sucks that it'll mostly be unobtainable, but that just speaks to the vehicle's desirability.
However, I can't see that it's outrageously priced. Would it be nice to have the option to get one with less equipment in the $90k range? Sure. But Ford is only building them fully equipped, and when you compare a fully equipped TRX at ~$100-102k MSRP, it seems to be priced appropriately - based on the factory MSRP. If I had to choose between a comparably equipped RAM truck and a Ford truck, I would choose the Ford, even at a 10% premium.
Now, I do admit that it's unlikely that many will get their hands on one for $110k, but that isn't really Ford's fault. The dealerships and supply/demand are causing the unacceptable premium. If you want to take issue with that, I can understand your view. But I can't say the truck has been outrageously or even over priced by Ford.